Job Type: | permanent | Duration: | |
Category: | Marketing / Products | Recruiter Reference: | saga/TP/135599/2570 |
URL for Applications: | Apply Here | Salary: | up to £50,000 per annum |
Group Brand Manager
Salary up to £50,000
Permanent
FT – 35 hours per week
Remote Working *
Here at Saga, we are becoming the largest and fastest growing business for older people in the UK. Our priority is to make Saga a “Superbrand”, ensuring brand value is realised through strong and consistent identity, communications and experiences between business units and brand.
In this role you will be reporting to the Head of Brand Marketing, you’ll be our Brand Champion across our portfolio of businesses to ensure brand proposition, values, identity, and design are consistently recognisable through all the customer touchpoints via strong guardrails. Our exciting portfolio of businesses stretches across Cruise, Travel, Insurance Media and Personal Finance.
As the brand expert and key collaborator for marketers and agencies throughout the content and campaign development process, this role is focused on ensuring that our brand is being brought to life correctly and consistently.
Using consumer insight, you will support in the development and successful implementation of our communications strategy with integrated campaigns including partnerships and PR to deliver engagement and consideration, laddering through to response executions.
This is a strategic role in brand, you will be working across a matrix organisation with an exciting journey of new launches ahead. This role will play a pivotal role in Saga’s brand transformation.
** Remote/home working ** Saga work a hybrid approach requiring some team days in our London office. You will need to be within a reasonable commuting distance to London, Kings Cross Hub to undertake this role.
Package DescriptionThe standard benefits when you join Saga include:
Remote working available where possible
25 days annual leave plus bank holidays with the choice to buy a further 5 days annual leave per year
Free private medical insurance after 1 years' service
Workplace Pension
AXA Be Supported
A range of reductions and offers from leading retailers, travel groups and entertainment companies
Joining us as our Group Brand Manager, you will be seen as the Brand Guardian across the whole business. Ensuring Saga’s brand proposition, values, identity and design are consistently recognisable through all our customer touchpoints.
Your key areas of responsibility will be to;
We are keen to appoint an exceptional Brand Expert, who has previously worked on a large consumer facing brand. You will need to demonstrate the following skills and experience;
Close date – 14th June 2023 / Interviews will be held from w/c 19th June 2023
Our Saga Values:
Over the past 70 years we have become the UK's specialist provider of products and services to people aged over 50 in the UK. The Saga brand has become one of the most recognised and trusted brands amongst UK consumers in this demographic, recognised for its high quality products and exceptional standards of service. These include cruises and holidays, insurance, personal finance and the Saga Magazine.
At Saga we are committed to treating all employees fairly and to offering equal opportunities in all aspects of employment and advancement. We value diversity not just because it is the right thing to do, but because diverse teams perform better.
Fair consideration is given to applications from all applicants, including those with disabilities and those over who are over 50 as we are champions of age inclusivity. We are an official Disability Confident employer and ensure that our recruitment process is inclusive and accessible and we will make reasonable adjustments as required. For more information on our DEI policies please visit our Saga Careers page.
Saga does not accept agency CVs unless specifically engaged on the role by the Talent Acquisition Team. Please do not forward CVs to our recruiters, employees or any other company location. Saga will not be responsible for any fees related to CVs received in this unsolicited manner.
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