Copywriter

Posted 03 Aug 2022

Identity Group

London (Marketing / Products)


Job Type:permanentDuration:
Category:Marketing / ProductsRecruiter Reference:1405
URL for Applications:Apply HereSalary:

Position Overview:

We are looking for a Copywriter to lead our creative marketing content efforts. The Copywriter responsibilities include writing original copy and slogans for advertising campaigns, editing, publishing articles and maintaining brand consistency across online channels. If you have experience creating web content, we’d like to meet you. Along with your application, please submit a portfolio or links to your published work.

Ultimately, you will create informative and engaging content about our products and services for our audiences.

This role is based in our London office for 3 days a week and 2 days working from home.

Key Responsibilities and Accountabilities:

  • Research industry-related topics and identify gaps in our content
  • Write original copy for ads and social networks
  • Prepare and publish articles that describe our company and products
  • Edit and fact-check pieces of content generated by colleagues (includes social posts, blogs, print, PR and award submissions)
  • Use SEO practices to optimise articles and increase visibility
  • Liaise with Designers to enrich text with visual aids, like images and charts
  • Shape language and tone used in sales emails, banners and brochures
  • Interview clients, industry experts and internal teams
  • Ensure all content is up-to-date
  • Communicate directly with key stakeholders to build trusting relationships these include PR, Partnerships and Awards
  • Support the PR agency in all external content including award submissions and press releases
  • Manage internal requests for external events like panel submissions, quotes, bios and interview content

Skills:

  • Proven work experience as a Senior Copywriter, Product Copywriter or similar role
  • Portfolio of published articles
  • Excellent writing and editing skills, with a keen eye for detail
  • An ability to write creative copy both for large pieces of content (e.g. award submissions) and smaller texts (e.g. blogs, articles & press releases)
  • Solid time-management skills
  • Basic keyword search knowledge
  • BSc in Marketing, Communications, Journalism or relevant field

If you have experience creating web content, we’d like to meet you. Along with your application, please submit a portfolio or links to your published work.

How to Apply

Apply Online